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How to Find the Right 360 Camera
Although it’s unlikely that a 360 camera will replace a traditional camera, it offers additional creative options for fun and interesting photos and videos. Whether you’re getting into virtual reality or you’re a real-estate broker hoping to show off a home in a new way, photos and videos captured with a 360 camera offer a more immersive way to see places than any other media. Viewers can enjoy a full sphere, allowing them to take in, for better or worse, everything in a space—not just a narrow view from the Eiffel Tower, but the sweep of Paris, you, and the tower itself. Not just a selfie with the crazy lights of Shinjuku, Tokyo, but of the entire street and everyone around you. Taking a good 360 photo or video is challenging, needing great placement and environment, but the result can be fantastic.
In addition, most 360 cameras now let you create a standard, rectangular 1080p video using just the most interesting portions of your 360 sphere. Think of this like cutting out a section of the sphere, your face for example, and just showing that instead of everything around the camera. In most cases this video is highly stabilized, and looks professionally smooth. It can also have pans, zooms, and time lapses that are far more interesting and creative than what a traditional camera can easily create.